On Episode 023 of Scatter Podcast, I interviewed Hayden Balow, Organizational Development Analyst at Blizzard Entertainment. In the mid-1990’s, I was a fanatic of the Warcraft, Diablo, and Starcraft series so I really enjoyed hearing how Hayden’s team utilizes research, statistics, and people analytics to make the Blizzard workplace better for their employees. Hayden attended the University of Minnesota-Duluth for his Bachelor of Applied Science in Psychology, and he received his Masters in Industrial Organizational Psychology from Lamar University. Hayden kicked off his career as a People Data Analyst at Zappos and later moved to Blizzard, so he’s got solid academic and practical experiences in people analytics.
I am personally very interested in people analytics so I enjoyed understanding the kinds of problems that are being tackled by I-O Psychologists and People Analytics professionals. Hayden describes some of the latest trends in this space including how NLP and organizational network analyses are being used to understand employee sentiment, organizational outcomes, drivers for churn, ROI on company trainings, etc. Hayden wrote up an extended list of resources (below) so be sure to check that out, reach out to him if you want to connect, and enjoy the show!
- Hayden’s LinkedIn: www.linkedin.com/in/haydenbalow/
- Blizzard Entertainment: www.blizzard.com/
- SoCal People Analytics group: LinkedIn Group Page
Hayden’s People Analytics Notes & Resources:
- Highly recommend this book: The Power of People
- This is also a great collection of different articles, etc: Analytics in HR
- Google has a great blog on the subject matter (not all analytics but a lot of good stuff here): Google re:Work
- This is a more I/O psych focused blog but it has some good analytics info too: I/O at Work
- High level overview of some stats: Statistics for People in a Hurry
- Something else that I like to do is follow and connect with a bunch of people data analysts on LinkedIn. They usually share some good resources and interesting findings. Here are some of the bigger names:
- One of the best conferences on people analytics that I’ve attended is Wharton’s people analytics conference: Wharton’s People Analytics Conference